How to Use Wellows AI Visibility Report: The Beginner's Guide (First Report, White-Label, and the 30-Day Rule)

CodexFuse Team · 2026-11-04T08:11:15.738Z · 13 min read min read

Learn how to use the Wellows AI Visibility Report: run the free four-engine AI brand audit, white-label the PDF with your agency branding, and pitch the retainer — all inside the 30-day free-tier limit.

Learning how to use Wellows AI Visibility Report starts with the question every brand owner is quietly asking in late 2026: when a customer asks ChatGPT, Gemini, or Google AI Overviews which brand to buy, does your brand get named — or does a competitor? This wellows tutorial walks you through the vendor's free audit tool: how to run your first report in about four minutes, how to read the evidence it returns, how to white-label it with your own agency branding, and where the free tier's 30-day limit actually sits. If you pitch retainers to clients, the agency angle is the whole point of the tool — our agency e-commerce hosting guide covers the infrastructure side of that work.

What Is the Wellows AI Visibility Report, Exactly?

The Wellows AI Visibility Report is a free audit that measures one thing: whether AI platforms name your brand, cite your pages, and describe you accurately when real buyers ask buying questions. Wellows' own audit guide states the definition plainly: "Wellows defines AI visibility as how often AI platforms name a brand, cite its pages as sources, and describe it accurately in answers to buyer questions." The vendor quotes MarTech's 2026 figure that 43% of US online shoppers used an AI assistant for product research in the last 90 days — the audience this report exists for.

Two things make this report different from the usual free SEO checkers. First, it hands you evidence, not a score: the vendor says the report does NOT give you a "score out of 100" — it gives you "a share of answers per claim, with the verbatim answers and the cited pages," and that "every figure is computed, not estimated." Second, it is explicitly built as agency pitch material: you run it on a prospect's brand, your logo goes on the PDF, and your booking link closes the document. That is the "white-label" in the title, and it is the feature the rest of this guide keeps coming back to.

Is the Wellows AI Visibility Report Really Free?

Yes — this is a genuinely free ai visibility report, with a hard usage cap instead of a paywall. The vendor's exact words on the tool page: "One audit per brand and country every 30 days… if one already exists, we show you that report. No card, no account." You can run it for your own brand today and again in 30 days, or once per prospect brand per month.

The one gate inside the free flow is depth, not access. The preview opens free; a work email unlocks the full report. In practice that means: run the audit, skim the preview to confirm it found your brand, then hand over a work email to read everything. The report opens at an unlisted link in the browser that ran it — there is no dashboard login to remember, and the brand being audited is not notified.

One expectation to set honestly: the free tier covers the audit only. The independent hands-on author on dev.to (mohsinakram91) puts it the same way — ongoing tracking is the paid product. If you want to watch visibility move month to month, that is what the Wellows platform sells, not what the free tool does.

Which AI Engines Does It Check?

Four, currently: ChatGPT, Google AI Overviews, Gemini, and Google AI Mode. Here is the current engine lineup, straight from the tool page.

EngineWhat the audit asks of itNote
ChatGPTBuyer questions answered in conversational answersThe engine most buyers actually start with
Google AI OverviewsAI-generated summaries on top of Google resultsWhere classic SEO and AI answers collide
GeminiBuyer's questions in Google's own assistantCovers the Android-scale audience
Google AI ModeFull conversational answers inside Google SearchGoogle's dedicated AI-answer surface

Now the important correction, because this is where other guides go wrong. The vendor's own how-to blog article — updated as recently as November 4, 2026 — still says "5 engines… one engine per report" and names Perplexity as the fifth. But the live tool page's FAQ says the opposite: "One report covers ChatGPT, Google AI Overviews, Gemini and Google AI Mode… Perplexity is not included." An independent dev.to author confirms his recent run asked "four AI assistants — ChatGPT, Google AI Overviews, Gemini, and Google AI Mode." The tool page is the live product; the blog post is stale. Trust the tool page: one report, four engines, no Perplexity, checked fresh on November 4, 2026.

How Do You Run Your First Report?

You run your first report by giving the tool a brand name and a country, waiting about four minutes, and opening the unlisted link it gives you. The beginner arc is six steps:

  1. Open the tool page. Go to wellows.com/tools/ai-visibility-report/ — no account, no card. The brand you audit needs an existing online presence; if there is no site behind the brand yet, hosting a website comes first.
  2. Enter the brand and country. Type the brand name exactly as buyers write it, and pick the country the buyer questions will be framed in. The free tier allows one audit per brand and country every 30 days — if one already exists, the tool shows you that report instead of running a new one.
  3. Add your white-label details. If you are an agency, add your name and logo now (PNG, JPEG, WebP, or SVG, max 512 KB). They appear on the report and the PDF, and the closing section carries your booking link and contact details.
  4. Run it and wait about four minutes. The tool fires buyer questions at the four engines and collects the answers. One independent user reports his run took just over six minutes — treat four as typical and ten as the budget.
  5. Open the unlisted link. The report opens in the browser that ran it. Skim the free preview: the share of answers per claim, the verbatim answers, and the cited pages.
  6. Unlock the full report. Enter a work email to unlock everything, then download the PDF. For agencies, this is the pitch document: your branding, the prospect's visibility evidence, your booking link at the end.

That is the whole first run. Everything else on this page is detail on reading it, branding it, and knowing its limits.

How Do You White-Label the Report?

White-labeling is the point of the tool, in the vendor's own words: "Yes, and that is the point. Add your name and logo and they appear on the report and the PDF. The closing section carries your booking link and contact details." The report carries the agency's name and logo, not Wellows' — the prospect sees your brand on every page, and the last section is a booking prompt with your contact details.

The agency workflow the tool is designed around: run the free report on a prospect's brand, read the claims where the prospect is invisible, white-label the PDF, and pitch the retainer that fixes what the report shows. For the ongoing side of that retainer — scoring, content, and autopilot publishing — our AI visibility automation guide covers the sibling product in that lane: UpBinger is the ongoing score-plus-content SaaS, while Wellows is the one-time audit report. Linked, never rivals — they answer different moments of the same pitch.

One practical tip: prepare the logo file before you start the run. The logo must be PNG, JPEG, WebP, or SVG and no larger than 512 KB. Nothing kills the momentum of a pitch workflow like an upload error at step three of six.

What Does the Report Actually Measure?

The report measures visibility as evidence, not as a number. Here is what you get and what you do not.

You getYou do not get
Share of answers per claim — how often each engine names the brand across buyer questionsA score out of 100 — the vendor explicitly refuses the single-number format
Verbatim answers — the exact text each engine returned, so you can quote it back to the clientEstimated or modeled figures — "every figure is computed, not estimated"
Cited pages — which pages the engines referenced as sources, showing where the brand's own content does or does not appearOngoing tracking — one audit per brand and country every 30 days, then you re-run
A white-labeled PDF — your name, logo, booking link, and contact details closing the documentA competitor benchmark on the free tier — the free report is one brand at a time

Read it like an auditor, not like a fan. The interesting cells are the claims where the share of answers is zero: those are the buyer questions your brand never appears in, and for an agency they are the retainer pitch in table form. Check which pages the engines cite instead of yours — the citation column tells you whose content the models trust, which is usually more actionable than the brand-mention column.

How Much Does Wellows Cost?

The report is free. The Wellows platform behind it is paid, and the current wellows pricing is worth knowing before you pitch a client into it. All figures below come from the vendor's pricing page and are corroborated by the vendor's blog posts and an independent roundup interview with Wellows COO Saleem Ahrar — treat the vendor's own pricing page as authoritative if anything drifts.

PlanPrice / monthAI answers / monthPrompt allowance (vendor)
Basic$291,800 (~60/day)12 prompts daily across all 5 engines, or 60 on one engine
Standard$976,50043 prompts/day across all 5 engines
Growth$24918,000Higher-volume tracking
Scale$49736,000Agency-scale tracking

Every plan includes a 7-day free trial, unlimited projects on a shared credit pool, and — on the platform side — all five engines on every tier. Note the asymmetry the vendor's own pages create: the platform tracks five engines, but the free report currently covers four (Perplexity dropped from the free tool). Do not promise a client Perplexity coverage from the free audit.

Wellows Review: What Do Independent Users Say?

If you came here for a wellows review from independent users, here is the honest state of play. There is exactly one independent hands-on account: dev.to author mohsinakram91 ran the audit on his own site (onyxailabs.me) and reported the headline finding himself — "100 of 100 people who ask about Onyx AI Labs are told about something else." He also confirms the free audit limit and the six-minute runtime, and agrees ongoing tracking is the paid product.

Beyond that: behindrankings.com's "Best AI SEO Tools for 2027" roundup includes an interview with Wellows COO Saleem Ahrar, which corroborates the platform pricing figures above. An October 9, 2026 press release (ACCESS Newswire) covers Wellows' AI citation study — 9,471 prompts, 382,176 answers, authored by AI Search Manager Khadija Zaman — but that release is about the study, not the free tool, so do not cite it as a review of the report. There is no G2 page, no Capterra page, and no third-party review of the free tool itself yet. Everything in this guide comes from the vendor's pages plus the one independent run, all named in Sources.

5 Beginner Mistakes to Avoid

MistakeWhy it hurtsDo this instead
Expecting five engines because the vendor blog says fiveThe blog is stale; the live tool covers four — no PerplexityTrust the tool page FAQ, verified November 4, 2026
Treating "AI Visibility Report" as an industry-standard metricIt is the vendor's product name and method, not a standardQuote it as Wellows' measure; never compare it with other tools' scores
Running the same brand twice in a month expecting a fresh auditThe free tier is one audit per brand and country every 30 days — a second run shows the existing reportSpace re-runs 30 days apart; run different prospects in between
Pitching a client on Perplexity coverage from the free reportPerplexity is not in the free tool's engine listPitch the four covered engines; platform plans are a separate conversation
Assuming the full report needs an accountThere is no account — a work email unlocks the full report, and the link is unlisted in your browserRun the audit first, unlock with a work email, save the link

Sources

  1. wellows.com/tools/ai-visibility-report/ — vendor tool page (crawled November 4, 2026): one 4-engine report per brand and country every 30 days; engines ChatGPT, Google AI Overviews, Gemini, Google AI Mode; "Perplexity is not included" (FAQ); white-label quote ("Add your name and logo and they appear on the report and the PDF. The closing section carries your booking link and contact details."); free-tier quote ("One audit per brand and country every 30 days… if one already exists, we show you that report. No card, no account."); preview free, work email unlocks full report; no score out of 100 — "a share of answers per claim, with the verbatim answers and the cited pages"; "Every figure is computed, not estimated." https://wellows.com/tools/ai-visibility-report/
  2. wellows.com/blog/how-to-use-ai-visibility-report-tool/ — vendor how-to article (updated November 4, 2026): still states "5 engines… one engine per report" — stale, contradicts the tool page; logo spec PNG/JPEG/WebP/SVG max 512 KB; ~4 minute runtime. https://wellows.com/blog/how-to-use-ai-visibility-report-tool/
  3. wellows.com/blog/audit-brand-visibility-on-llms/ — vendor audit guide: "Wellows defines AI visibility as how often AI platforms name a brand, cite its pages as sources, and describe it accurately in answers to buyer questions." https://wellows.com/blog/audit-brand-visibility-on-llms/
  4. wellows.com/pricing/ (via vendor page snippets, corroborated by vendor blog posts and the behindrankings interview): Basic $29/mo (1,800 AI answers/month, ~60/day; 12 prompts daily across all 5 engines or 60 on one), Standard $97/mo (6,500/month; 43 prompts/day), Growth $249/mo (18,000/month), Scale $497/mo (36,000/month); 7-day free trial; unlimited projects, shared credit pool; all five engines on every plan. https://wellows.com/pricing/
  5. dev.to/@mohsinakram91 — independent hands-on results story (his own site onyxailabs.me): "100 of 100 people who ask about Onyx AI Labs are told about something else"; run took just over six minutes; free audit limit confirmed; ongoing tracking is the paid product. https://dev.to/mohsinakram91/how-to-check-if-chatgpt-can-see-your-website-a-free-ai-visibility-check-with-my-real-results-38ka
  6. aitoolsteps.com/how-to-use-wellows-ai-visibility-report-for-beginners/ — independent beginner how-to guide (last updated ~5 days before this guide): steps 1–7, claims tool launch October 30, 2026; repeats the older 5-engine list — superseded by the tool page on engine coverage. https://aitoolsteps.com/how-to-use-wellows-ai-visibility-report-for-beginners/
  7. behindrankings.com/ai-seo-tools/ — independent "Best AI SEO Tools for 2027" roundup with interview of Wellows COO Saleem Ahrar; corroborates platform pricing figures. https://behindrankings.com/ai-seo-tools/
  8. ACCESS Newswire press release (October 9, 2026) — Wellows AI citation study: 9,471 prompts, 382,176 answers; author Khadija Zaman, AI Search Manager. About the study, NOT the free tool. Syndicated to finance.minyanville.com, business.theantlersamerican.com, crweworld.com, stockinvestguide.net.

Frequently Asked Questions

Is the Wellows AI Visibility Report really free?

Yes. The vendor's exact terms: one audit per brand and country every 30 days, no card, no account. The preview is free and a work email unlocks the full report. The free tier covers the audit only — ongoing tracking is the paid platform.

Which AI engines does the Wellows report check?

Currently four: ChatGPT, Google AI Overviews, Gemini, and Google AI Mode. Perplexity is not included in the free tool, even though the vendor's own how-to blog article still lists five engines — the live tool page is the authoritative source, verified November 4, 2026.

What does white-labeling mean in Wellows?

It means the report carries your agency's branding, not Wellows'. You add your name and logo (PNG, JPEG, WebP, or SVG, max 512 KB), they appear on the report and the PDF, and the closing section carries your booking link and contact details — so the audit doubles as your pitch document.

Does the report give a score out of 100?

No. The vendor deliberately avoids the single-number format. Instead you get a share of answers per claim, the verbatim answers each engine returned, and the pages they cited as sources — and the vendor states that every figure is computed, not estimated.

How is Wellows different from UpBinger?

Wellows is a one-time free audit: you run it on a brand, read the evidence, white-label the PDF, and pitch. UpBinger is an ongoing subscription: it keeps scoring, drafts the content that closes the gaps, and publishes it on autopilot. Same visibility problem, different moments — use Wellows to open the conversation and an ongoing tool to keep it.

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